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Shadowing Handbook
Create a shadowing profile
Promoting Your Profile
A guide for experts
Marketing Yourself

After you have created a shadowing profile, the quickest way to earn income through Shadower is to develop a solid marketing strategy.

Who should I market to?

The most reliable method for earning income is to market your profile to your followers. The average user is much more likely to book a second session with you than to book a first, so building and maintaining a network of connections in your local community is essential to earning stable income through Shadower.

Marketing your profile

If you are brand new to shadowing, you can begin marketing yourself by:

  • Updating your website or blog:

    Adding a permanent link to your Shadower profile on your website or blog is one of the simplest ways to attract new shadowers. Let them know you are available for shadowing and direct them to your shadowing profile. If you need help in this process, contact us and our technical team can set it up for you in a matter of minutes.

  • Promote your profile on social media:

    Let your social media followers know that you now offer a brand new service and provide a link to your profile. We recommend including an engaging photo or video of your work, studio or projects to go along with it. Certain social media sites like Reddit, which have subreddits devoted to every topic on earth is a perfect place to start. Below, we have put together a simple template you can complete and post on your social media sites.

  • Reach out to local high schools and colleges:

    Your influence and knowledge can have an enormous impact on a student searching for their future career path. Consequently, you might find that students provide the greatest opportunity to acquire a solid foundation of regular shadowers. Below, we have put together a simple email template you can complete and send to various educational institutions or teachers in the area.

  • Grow an email list:

    Creating an email list of subscribers is an extremely effective method to acquire shadowers. Let them know when you create new sessions or offer new learning opportunities. Offering short-term discounts throughout the year might help you drive new shadowers to your profile.

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